How to send a WerdSmith article to a WordPress site that’s not on wordpress.com via a free Zapier Zap using a Dropbox folder.
Month: April 2020
2 Directions to Automate MailChimp and WordPress
There are 2 directions in which MailChimp and WordPress can work together. A WordPress blog post can trigger a MailChimp email newsletter to be sent out of MailChimp. This is probably the oldest and most common. It involves creating a Campaign in MailChimp from the...
What should I consider when setting up Google Analytics for a website?
Excerpts from the Google Analytics Account Structure The Google Analytics Account determines how data is collected from your websites and manages who can access that data. Typically, you would create separate Analytics accounts for distinct businesses or business...
What information can Google Analytics give me about visitors on my site?
But the tracking code will also collect information from the browser like the language the browser is set to, the type of browser (such as Chrome or Safari), and the device and operating system used to access the Google Store. It can even collect the “traffic source,”...
What are the differences between Engagement and Conversion on a website?
Starting at about the 40 second mark there is a simple description of a sales funnel and the differences between Acquisition vs Behavior (engagement) (both top of the funnel) vs conversion (bottom or after going through the funnel). Conversion is when a user on a...
Tuning up Bulk Social Media Scheduling Process w Zoho Social import
This is my 3rd attempt at my process of bulk uploading social media messages via Zoho Social. Almost have the google sheet tuned enough to share with everyone (maybe by my 4th attempt it will be ready for prime time.) As of the making of this video, the sample files...