Excerpts from the Google Analytics Account Structure The Google Analytics Account determines how data is collected from your websites and manages who can access that data. Typically, you would create separate Analytics accounts for distinct businesses or business...
But the tracking code will also collect information from the browser like the language the browser is set to, the type of browser (such as Chrome or Safari), and the device and operating system used to access the Google Store. It can even collect the “traffic source,”...
Starting at about the 40 second mark there is a simple description of a sales funnel and the differences between Acquisition vs Behavior (engagement) (both top of the funnel) vs conversion (bottom or after going through the funnel). Conversion is when a user on a...
Video Tutorial Summary HTML Tips Summary & Genesis of this session on increasing blog article length and keeping the parts of the article clickable as ‘parts’ In this session, Brett works with author and blogger Craig Phillips from Second Chance to...
We all miss things from time to time and sometimes what we miss are people getting lost on our websites! Bad for business 🙂 My Favorite Redirection Plugin tool for WordPress Do you have Redirection (free plugin from WP repository) or something similar installed on...
My friend Craig writes on Second Chance to Live. He constantly challenges me to think and consider best practices and favorite tools from new perspectives. This week we were talking about Grammarly vs Hemmingway, two grammar checking apps or programs for writers,...